CLIENT CASE STUDY

Junk Pros Calgary

$2,500 in ad spend.
$20,000 in confirmed work.

Hooked created Junk Pros Calgary’s website and managed Google Ads, helping generate $20,000 in confirmed work from $2,500 in ad spend. The campaign achieved a monthly conversion rate of 25%.

CALGARY, ALBERTA   /   Brand identity · Web design · Copywriting · Google Ads
Junkpros
$20,000Confirmed work
$2,500Google Ads spend
25%Monthly conversion rate achieved

The challenge

Junk Pros was a new brand entering Calgary’s competitive junk removal market. It needed a professional identity, a website customers could trust, and a way to start generating enquiries.

With no established digital presence to build on, the website had to explain the service quickly and give visitors a clear reason to take the next step.

Built to make the next step easy

We developed the brand’s visual direction and built a website around the information customers need: services, a clear estimate request, and easy access to the phone number.

The project included copywriting and service pages for residential and commercial junk removal, appliance removal, and furniture removal. Mobile layouts made those contact options accessible to customers browsing on their phones.

Google Ads and the website, working together

Alongside the website, we managed Google Ads for Junk Pros. Paid traffic brought prospective customers to a site designed to explain the offer and make an enquiry straightforward.

This engagement combined website design and Google Ads. SEO was not part of our work for Junk Pros.

The results

Google Ads helped Junk Pros generate $20,000 in confirmed work from $2,500 in ad spend. The campaign also achieved a 25% conversion rate in a month.

For a new Calgary brand, the campaign translated interest into confirmed work. The $20,000 figure reflects booked work, rather than quotes or unconfirmed opportunities.

What the project demonstrates

A strong website gives paid traffic somewhere useful to land. For Junk Pros, a clear service offer, accessible contact options, and Google Ads management supported the move from a new brand to an active source of customer enquiries.

Explore our Google Ads management and web design services to see how the two fit together. For an industry-specific plan, explore our marketing for junk removal companies guide and services.